# Home and analytics (/docs/home-and-analytics)



Home is the pulse for one Instagram account. Analytics is the same story with a date range and a daily chart.

A **send** on these screens is a successful **final** offer DM. Confirm, follow prompts, lead questions, and retries do not count. See [Plans and meters](/docs/plans-and-meters).

## Workspace Home (no Instagram yet) [#workspace-home-no-instagram-yet]

If you have no usable Instagram, `/` is Workspace Home. Title: Home.

KPIs: Accounts, Active automations, Matched comments (Last 30 days), DMs sent (Last 30 days). Chart: Activity, last 30 days. Then Your accounts.

Connect from here. See [Connect Instagram](/docs/connect-instagram).

When you have a usable account, `/` redirects to that account's Home.

## Account Home [#account-home]

Path: `/{account}`. Label: Account. Title: Home. Description: Performance and automations for this Instagram account.

<Steps>
  <Step>
    Open the Instagram from the switcher, or land here after Login.
  </Step>

  <Step>
    Read Active automations and Private reply sends. Those are plan meters for this Instagram.
  </Step>

  <Step>
    Read the Analytics KPIs and Daily activity chart on the same page.
  </Step>

  <Step>
    Use the Automations list or New automation to create a rule.
  </Step>
</Steps>

If the account Needs reconnect, fix that on [Manage](/docs/manage-instagram) before you trust new matches.

## Analytics page [#analytics-page]

Path: `/{account}/analytics`. Title: Analytics. Description: Matched comments, sends, and failures for this Instagram account.

<Steps>
  <Step>
    Go to Analytics in the sidebar.
  </Step>

  <Step>
    Pick a range: 7 days, 30 days, or All time. Default: 30 days.
  </Step>

  <Step>
    Read the four KPIs: Matched, Sent, Failed, Skipped.
  </Step>

  <Step>
    Read Daily activity. Empty: No daily series for this range yet. or No comment activity in this period yet.
  </Step>
</Steps>

<Callout type="info">
  All time totals have no date filter. The daily chart for that option is the last **90 days** of activity. The chart label says Last 90 days of daily activity.
</Callout>

## How this relates to Events [#how-this-relates-to-events]

Home and Analytics are account-wide totals. For one rule, open the automation and [View events](/docs/events-and-skips). That log has the comment text, skip reason, and link opens.

Comment and DM logs are kept about 90 days.

## Related [#related]

* [Events and why a DM did not send](/docs/events-and-skips)
* [Create an automation](/docs/create-automation)
* [Plans and meters](/docs/plans-and-meters)
